At Insight Path Consultancy, we are driven by a passion to empower businesses with actionable insights and strategies that drive growth, profitability, and success. Founded by Yasser K. Salih, a seasoned analytics professional with over 15 years of experience, we bring a wealth of expertise in data-driven decision-making, business development, and marketing analytics.

Yasser’s career spans roles with renowned companies like Carnival Corporation, The Clorox Company, and leading advertising agencies such as Publicis Media Groupe, Omnicom Media Direction, and IPG Media Brands. His hands-on experience working across diverse industries has honed his ability to identify opportunities, optimize strategies, and deliver measurable results. Yasser’s approach is rooted in leveraging analytics to unlock the full potential of every business he partners with.

What sets Yasser apart is his genuine commitment to the local community. Based in Pensacola, FL, he is motivated to help businesses—big or small—navigate their challenges and achieve sustainable growth. Beyond his professional endeavors, Yasser is deeply involved in his community. He dedicates his free time to coaching a U15 boys’ soccer team, instilling values of teamwork, resilience, and leadership in young athletes.

Yasser is also a devoted husband to his beautiful wife and a proud father of one daughter. His personal life shapes his approach to business: balancing a results-driven mindset with compassion, empathy, and a focus on building lasting relationships.

At Insight Path Consultancy, we don’t just provide services; we partner with you to turn your goals into reality. Whether you’re looking to optimize your marketing campaigns, streamline your operations, or uncover growth opportunities, our team is here to guide you every step of the way. Let’s build a brighter future for your business together.

Let’s get started. Schedule your free consultation today!